Globally, the organic personal care market is predicted to grow at CAGR of 9.5% in forecast period, providing numerous opportunity for market players to invest for research and development in the market. Additionally, growing concerns related with the use of chemical based cosmetics and their environmental impact is spurring the introduction of natural and organic cosmetics skin-care products by industry players, is considered as major stimulant for the growth of the industry. Furthermore, increasing health consciousness among consumers with the use of synthetic products, and growing emphasis on environment-friendly cosmetics products are attributing to progress of the organic personal care industry in recent years. Shifting customer preference towards organic cosmetics, alongside consummation of naturally sustainable products are expanding the reach of the organic personal care market in near future. Production of such products minimizes the chemical waste during manufacturing processes and dependency on the petroleum-based resources.
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It is estimated that the hair-care cosmetics is expected to grow at significant rate in near future. The major reason for rise in the demand of organic hair-care products is to control hair fall, dandruff free hair, and conditioned hair. These factors are further driving the growth of the market. Organic cosmetics do not include chemical substances such as ammonia, sulfurized elements, and paraben, ultimately promoting the demand for organic cosmetics instead of synthetically derived products. The other segment of the market is oral-care, which is generating maximum revenue in the organic personal care industry. The regular use of the natural ingredients in oral care products provides necessary protection against gum diseases, periodontitis, and bleeding in oral region.
Cosmetic products derived from organic ingredients are highly efficient and stable due to which these are favored among the consumers. Most of the organic products in health-care does not provide any sort of side effects or reaction with its use, unlike most of the chemical products. Organic products are manufactured in such a way that it does not constitute any sort of undesirable characteristics of their natural ingredients or raw materials such as odor, strong colors and aromas while utilizing only their benefits.
Most of the organic cosmetics consists of topical creams and lotions derived from naturally available materials. These raw material or ingredients consists of herbal plants, roots, florae and naturally-derived oils, also some of the products also consists of the natural substances found in beeswax and animal-derived products. Manufacturing processes of organic care products involves mixture of raw materials and different catalyst agents, preservers, surface active agents, hygroscopic substances and emulsifiers. The raw materials are derived mainly from certificated crops. They are biodegradable and are capable of preserving natural chemical characteristics.
The organic personal care industry is divided into regional market segment such as North America, Europe, Asia-Pacific, Latin America and Africa. North America has shown major growth in recent years owing to the various approvals regarding the use of organic cosmetics products by governmental authorities such as FDA. Asia-Pacific region is predicted to hold major market share in the organic personal care market with massive growth in forecast period. Countries such as India, China and Malaysia are leading the Asia-Pacific market with improved lifestyle, growing personal expenditure and significant investment by market players due to numerous potential opportunities in the region. The key players in the organic personal care industry are The Body Shop, Burt’s Bee, Amway Inc., Aveda Corporations, Arbonne International, Kiehl’s Co., Natura Cosmetics, and L’Occitaneen Provence.
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